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Matthias Ginthum - CMO
“The consumer is at the center of all our activities. Our aim is to establish a close relationship with our consumers and to accompany them throughout the whole life cycle of our products. We want to continue to offer high-quality products and become the market leader for new digital experiences in the home appliance industry.”

Matthias Ginthum

Member of the Board of Management
Chief Markets Officer

Born 1962 in Eberbach/Neckar

Traineeship at Siemens AG in the domain of industrial business management

studied Business Administration at the University of Mannheim

  • 1990 joined BSH Bosch und Siemens Hausgeräte GmbH, Munich, Corporate Marketing
  • 1994 Head of Corporate Planning
  • 1996 Board of Management / Président du Directoire, BSH France, Paris
  • 1999 Head of Corporate Development
  • 2001 Head of Corporate Controlling and Corporate Development
  • 2009 Head of Product Area Laundry Care
  • 2012 Member of the BSH Board of Management
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