BSH
BSH Home Appliances

Press release

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APR 13, 2022

BSH Home Appliances to Open Experience & Design Center in Washington, D.C.

  • The new BSH facility, located within CityCenterDC, will offer best-in-class experiences from home appliance brands Bosch, Thermador and Gaggenau
  • This location will be the seventh BSH Experience & Design Center in North America

Irvine, Calif. – April 13, 2022 – BSH Home Appliances Corporation is bringing its immersive Experience & Design Center format to Washington D.C. by early 2023, featuring the latest innovations from renowned home appliance brands Bosch, Thermador and Gaggenau. The new 7,125-square-foot BSH location will be housed on the ground floor of 950 New York Avenue within the CityCenterDC complex. Visitors will have an opportunity to learn about the latest design trends and smart home solutions, participate in interactive cooking sessions, and more.

“Washington D.C. is an important market for BSH and we are excited to more directly engage with our customers in the area at the BSH Experience & Design Center,” said Thomas Staebler, Head of Experience and Design Centers, North America, for BSH Home Appliances. “Whether the need is compact appliances for multi-family residences that don’t sacrifice performance or design, or a full suite of appliances that offer the latest in smart home solutions for every lifestyle, visitors to our newest BSH location will have an opportunity to find the perfect fit for their homes.”

BSH currently has Experience & Design Centers located in Irvine, Calif., New York City, Chicago, Montreal and Toronto, along with a location scheduled to open in Miami this year. Each Experience & Design Center offers guests opportunities to see, touch and learn more about industry-leading home appliances from Bosch, Thermador and Gaggenau, as well as see them in action during live cooking demonstrations in the Demo Kitchen and Prep Kitchen.

About BSH Home Appliances Corporation

BSH Hausgeräte GmbH, headquartered in Munich, Germany, with a total turnover of EUR 15 billion and more than 56,000 employees in 2025, is a global leader in the home appliance industry. The company’s brand portfolio includes global appliance brands such as Bosch, Siemens, Gaggenau, as well as regional brands, such as Neff and Thermador. BSH produces at 37 factories and is represented in some 50 countries. BSH Home Appliances Corporation, headquartered in Irvine, California, is recognized for its high-end kitchen and home appliances, celebrated for quality and superior design.

In North America, BSH markets its products under the Bosch, Thermador and Gaggenau brands – each renowned for their rich legacy and excellence. Bosch is celebrated worldwide for its precision engineered and efficient home appliances, while Thermador has pioneered breakthroughs that have shaped the modern luxury kitchen, as well as inspired culinary enthusiasts, since 1916. With rich history dating back to 1683, Gaggenau has revolutionized the domestic kitchen with its internationally acclaimed products – reinforcing its position as an innovation leader in ultra-luxury design and technology “Made in Germany.” BSH is a Bosch Group company.

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BSH Home Appliances Corporation
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Andrew de Lara
+1-949-525-3893
Andrew.deLara@bshg.com