BSH Home Appliances Group intends to sell its Garment Care Business and starts M&A Process
Home Appliance Manufacturer is looking for the best suitable buyer in order to maintain the Business and Production
Munich, March 13th 2017 (bsh) – Small domestic appliances (SDA) play an important role in the global growth strategy of BSH Home Appliances Group. After an intensive analysis of the market and its business challenges, Europe's leading Home Appliance Manufacturer has decided to focus its activities and to concentrate its future investments on the fields of food preparation, beverage solutions and indoor cleaning as strategic categories for profitable growth. As a consequence of this strategic approach, BSH intends to sell its Garment Care Business. The company will start an M&A process for its factory in Vitoria (Spain).
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BSH is one of the leading manufacturers of home appliances worldwide and aims to profitably grow in all areas. We strive to be successful in a strong international competition by offering the best products, solutions and services to our consumers and we want to extend our leading position in the global market. Therefore we intend to sell our Garment Care Business as we believe that the strategic categories of Food Preparation, Beverage Solutions and Indoor Cleaning offer us the best abilities to reach our profitable growth targets. Our aim is to find the best suitable, reliable and trustful buyer who is able to secure a long-term viability for the Garment Care Business and to maintain the production activity in Vitoria. A dedicated Team of experts will support the M&A process to achieve this goal. The garment care business assets include our factory in Vitoria/Spain with a production capacity above 2 million garment care appliances and with a professional workforce of around 200 employees.
In the upcoming month BSH will still be launching excellent new Garment Care products with truly innovative features. The company will continue to serve the markets on the same high service level until the M&A process is completed successfully.
BSH manufactures a wide range of irons and steam generators and has more than 100 ironing related patents registered in at least one country. BSH has competed successfully and with a strong position amongst the leading manufacturing companies within this market. Garment care products manufactured by BSH have been recognized several times as test winners by relevant consumer organizations in various countries such as Germany, Spain, and United Kingdom.
Contact for journalists:
BSH Hausgeräte GmbH
Corporate Communications
Eva Bauerschmidt
Phone: +49-(89)-4590-3441
E-mail: eva.bauerschmidt@bshg.com
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About BSH Home Appliances Corporation:
BSH Hausgeräte GmbH, headquartered in Munich, Germany, with a total turnover of EUR 15.3 billion and more than 57,000 employees in 2024, is a global leader in the home appliance industry. The company’s brand portfolio includes global appliance brands such as Bosch, Siemens, Gaggenau, as well as regional brands, such as Neff and Thermador. BSH produces at 39 factories and is represented in some 50 countries. BSH Home Appliances Corporation, headquartered in Irvine, Calif., is recognized for its high-end kitchen and home appliances, known for quality and superior design. In North America, BSH markets its products under the Bosch, Thermador and Gaggenau brands – each renowned for their rich legacy and excellence. Bosch is celebrated worldwide for its precision engineered and efficient home appliances, while Thermador is synonymous with luxury kitchen solutions tailored for culinary enthusiasts. Gaggenau stands out with its avant-garde designs and professional-grade appliances, appealing to those who seek the ultimate in performance and aesthetics. BSH is a Bosch Group company.
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