Gaggenau announces official partnership with IMG’s ‘The World Restaurant Awards’.
Munich, May 2018: Gaggenau, the luxury brand for professional-grade home appliances, is delighted to announce its official partnership with the groundbreaking new award show for restaurant afficionados: ‘The World Restaurant Awards’, produced by IMG.
Gaggenau, one of the exclusive partners, is honored to be in association with such a prestigious award show – celebrating the best and brightest in culinary excellence. ‘The World Restaurant Awards’, hailed as the “Oscars for the restaurant world”, will be an annual, televised event, recognising and celebrating diversity within the international restaurant scene. [...]
Boasting an unrivalled judging panel of celebrated restaurant industry figures, including: Yannick Alléno, Elena Arzak, Alex Atala, Massimo Bottura, David Chang, Dominique Crenn, Hélène Darroze, René Redzepi, Ana Roš, Clare Smyth, and Daniel Humm, alongside an intercontinental selection of the world’s most-travelled and best-informed members of the culinary press. Each member of the 100-strong judging panel has been carefully selected on the basis of their restaurant knowledge and well-stamped passports, to provide rich insight into the international restaurant scene.
Sven Schnee, Head of Global Brand Gaggenau, commented: “We are thrilled to be part of the exciting and unique opportunity presented by ‘The World Restaurant Awards’. This new collaboration firmly cements Gaggenau’s position as a major contributer to the future development of the culinary world.
“As part of our collective efforts with IMG, we as a brand look forward to utilising this opportunity to create authentic experiences– accurately conveying our affinity for, and investment within, the realm of culinary culture. The far reaching potential of this partnership with ‘The World Restaurant Awards’ is an undeniably positive step for the brand and wholly aligns with a suite of events due to take place in 2019 and beyond.”
Notes to editors
About IMG: IMG is a global leader in sports, fashion, events and media, operating in more than 30 countries. The company manages some of the world’s greatest sports figures and fashion icons; stages hundreds of live events and branded entertainment experiences annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in sports training and league development, as well as marketing, media and licensing for brands, sports organizations and collegiate institutions. IMG is part of the Endeavor (formerly WME | IMG) network.
Gaggenau is a manufacturer of high-quality home appliances and acknowledged as an innovation leader in design and technology “Made in Germany”. The company, with a history dating back to 1683, has revolutionised the domestic kitchen with its internationally acclaimed products. Gaggenau’s success is founded on technological innovation and a clear design language combined with high functionality. Gaggenau has been a subsidiary of BSH Hausgeräte GmbH in Munich since 1995 and is currently represented in more than 50 countries with 22 flagship showrooms in major cities around the world.
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For more information, imagery or interview opportunities, contact:
stephanie.chen@bshg.com
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About BSH Home Appliances Corporation:
BSH Hausgeräte GmbH, headquartered in Munich, Germany, with a total turnover of EUR 15.3 billion and more than 57,000 employees in 2024, is a global leader in the home appliance industry. The company’s brand portfolio includes global appliance brands such as Bosch, Siemens, Gaggenau, as well as regional brands, such as Neff and Thermador. BSH produces at 39 factories and is represented in some 50 countries. BSH Home Appliances Corporation, headquartered in Irvine, Calif., is recognized for its high-end kitchen and home appliances, known for quality and superior design. In North America, BSH markets its products under the Bosch, Thermador and Gaggenau brands – each renowned for their rich legacy and excellence. Bosch is celebrated worldwide for its precision engineered and efficient home appliances, while Thermador is synonymous with luxury kitchen solutions tailored for culinary enthusiasts. Gaggenau stands out with its avant-garde designs and professional-grade appliances, appealing to those who seek the ultimate in performance and aesthetics. BSH is a Bosch Group company.
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